Jaiveer Chopra is a wealthy man who falls in love with a girl named Jaya Lokhande in college. He lies to her and says that he is poor. After college, both go to their parents. Jai has a welcome party for Jaya. Meanwhile, at Jaya's house, Jai learns that her father, Lalit Rao Lokhande abhors the rich. He devises a ruse to pretend to be poor and convinces others to pretend to be his family. Jai constructs a fake poor house beside his mansion with different doors to enter from one house to another.
Jai's married life is frequently troubled by Sudhakar and Jaya's attempts to get a job in Jai's company as a doctor. Jaya spies on Jai after she overhears a conversation between Jai and Kangana Kalia about hiding the family's rich secrets in front of Lokhande and Jaya. Jaya disguises herself as a maid in the Chopra mansion and learns about Jai's wealth, but Jai exposes her. Jaya slips on the stairs, and loses part of her memory, remembering only the events up to the year 2012.
Lokhande brings her back to Jai's house and lies to Jaya, saying that she is still in the year 2012. Jaya begins to develop feelings towards Jai but still feels he is not the right choice for her. Although she loved jay in 2017, but she refuses and hates Jai in 2012 as she has no connection with Jai. Although Jai tries to please her like before, Jaya is still unwilling to marry Jai because she doubts him and his family. Every time she doubts, she fails and Jai and his family silently bear just that Jaya doesn't get any sort of trouble. Jai and his family silently bears whatever Jaya does and Jay tries his best not to hurt her in any cost. When Jaya agrees to marry Jaiveer, the plan flops as Gyanchand/Deepak mistakenly sets the wedding date in 2018.
The plot moves forward with Jai and Jaya sharing a few romantic moments, but Lokhande learns that Jai and his family are rich. Jai finds out that the real Lokhande has been kidnapped, and the plotter who discovered the truth is an imposter. Meanwhile, Lokhande suffers from a sleep-related condition that the Chopras assume him to be dead.
Jaya finds out that Jai is lying with Deepak, and she tries to call the police and get Jai arrested. Lokhande, unable to tolerate Jaya's rudeness and arrogance towards Jai, gets infuriated and confesses that Jai is her husband and she is suffering from Partial memory loss.
In an attempt to revive her memory, Jai decorates his room with all the precious moments of their journey of love and marriage. Jaya apologises to Jai, and he forgives her.
